怎么打好独立站的网站基础？要注意什么网站优化细节？
发表于：2022-11-24 10:23:32浏览：31次TAG：
独立站的运营最基础的是建站，网站建好了，一切运营工作才能有序展开，而独立站最难的是引流。今天我们来看看在独立站的运营里，在建站完成之后，我们需要去做的事情——我们要如何打好网站的基础？
1、界面
.货币切换：根据网站的真实情况，逐步激活其他货币，货币激活定期更新汇率
.视觉风格/效果，首页尽可能的用积木装修
.联系方式
.无死链
.字体风格
2、条款
.Howtoorder
.ContactUs
.Payment Guide
.Shipping Guide
.Return/refund
3、插件
.多语言：Google免费翻译和多语言云翻译（有稳定销量的在安装）
.联系方式：Messenger，多种联系方式-侧边栏工具条
.最近热卖（最近热卖弹窗）
.Cookie弹窗-欧盟网站建议安装
.显示活动/优惠券，（活动工具条）
4、安装像素
.安装GoogleGA，尽量不要用国内的统计
.广告像素：Facebook，Google等
.尽可能的收集每个事件，方便投放团队后期统计分析
5、网站打开速度
.CDN加速，程序响应
.Google insight：不完全相信，仅作参考，优化下能优化的，网站大了，功能多了，界面丰富了，一般都会比较低分，相对关注的点有：JS，图片大小，在线聊天尽量不装
.外部插件：重点排查同步加载的JS插件，对于插件尽量设置浏览3-5页后加载
6、404
.搜索：搜索无结果是，安装（商品橱窗推荐）
.商品：商品更新换季太快，过多旧商品成为死链接，安装（商品404动态推荐）
基本
文件
流程
错误
SQL
调试
- 请求信息 : 2025-09-14 14:21:01 HTTP/1.1 GET : http://xn.iwdd.cn/home/article/detail/id/4094.html
- 运行时间 : 0.114719s [ 吞吐率：8.72req/s ] 内存消耗：2,040.95kb 文件加载：151
- 查询信息 : 30 queries
- 缓存信息 : 16 reads,0 writes
- 会话信息 : SESSION_ID=a1244106f18b4ba03b550fbc70c74f7e
- CONNECT:[ UseTime:0.000644s ] mysql:host=127.0.0.1;port=3306;dbname=xn_iwdd_cn;charset=utf8mb4
- SHOW FULL COLUMNS FROM `cms_article` [ RunTime:0.001958s ]
- SELECT * FROM `cms_article` WHERE `id` = 4094 LIMIT 1 [ RunTime:0.000830s ]
- SHOW FULL COLUMNS FROM `cms_article_keywords` [ RunTime:0.000920s ]
- SELECT `i`.`aid`,`i`.`keywords_id`,`k`.`title` FROM `cms_article_keywords` `i` LEFT JOIN `cms_keywords` `k` ON `k`.`id`=`i`.`keywords_id` WHERE `i`.`aid` = '4094' AND `k`.`status` = '1' ORDER BY `i`.`create_time` ASC [ RunTime:0.000712s ]
- UPDATE `cms_article` SET `read` = `read` + 1 WHERE `id` = 4094 [ RunTime:0.005112s ]
- SHOW FULL COLUMNS FROM `cms_article_cate` [ RunTime:0.000955s ]
- SELECT * FROM `cms_article_cate` ORDER BY `sort` DESC [ RunTime:0.000522s ]
- SELECT COUNT(*) AS think_count FROM `cms_article` WHERE `cate_id` = 1 AND `status` = 1 LIMIT 1 [ RunTime:0.002824s ]
- SELECT COUNT(*) AS think_count FROM `cms_article` WHERE `cate_id` = 2 AND `status` = 1 LIMIT 1 [ RunTime:0.002347s ]
- SELECT COUNT(*) AS think_count FROM `cms_article` WHERE `cate_id` = 3 AND `status` = 1 LIMIT 1 [ RunTime:0.002495s ]
- SELECT COUNT(*) AS think_count FROM `cms_article` WHERE `cate_id` = 4 AND `status` = 1 LIMIT 1 [ RunTime:0.002906s ]
- SELECT COUNT(*) AS think_count FROM `cms_article` WHERE `cate_id` = 5 AND `status` = 1 LIMIT 1 [ RunTime:0.002577s ]
- SELECT COUNT(*) AS think_count FROM `cms_article` WHERE `cate_id` = 6 AND `status` = 1 LIMIT 1 [ RunTime:0.002498s ]
- SELECT COUNT(*) AS think_count FROM `cms_article` WHERE `cate_id` = 7 AND `status` = 1 LIMIT 1 [ RunTime:0.002476s ]
- SELECT COUNT(*) AS think_count FROM `cms_article` WHERE `cate_id` = 8 AND `status` = 1 LIMIT 1 [ RunTime:0.002209s ]
- SHOW FULL COLUMNS FROM `cms_keywords` [ RunTime:0.000865s ]
- SELECT * FROM `cms_keywords` WHERE `status` = 1 ORDER BY rand() , id desc LIMIT 20 [ RunTime:0.000989s ]
- SELECT `a`.`id`,`a`.`title`,`a`.`thumb`,`a`.`create_time`,`a`.`read`,`a`.`desc`,`f`.`filepath` FROM `cms_article` `a` LEFT JOIN `cms_file` `f` ON `a`.`thumb`=`f`.`id` WHERE `a`.`status` = '1' ORDER BY rand() , a.id desc LIMIT 10 [ RunTime:0.020634s ]
- SELECT `k`.`id`,`k`.`title` FROM `cms_article_keywords` `a` LEFT JOIN `cms_keywords` `k` ON `k`.`id`=`a`.`keywords_id` WHERE `a`.`aid` = '2001' AND `k`.`status` = '1' LIMIT 4 [ RunTime:0.000784s ]
- SELECT `k`.`id`,`k`.`title` FROM `cms_article_keywords` `a` LEFT JOIN `cms_keywords` `k` ON `k`.`id`=`a`.`keywords_id` WHERE `a`.`aid` = '4401' AND `k`.`status` = '1' LIMIT 4 [ RunTime:0.000818s ]
- SELECT `k`.`id`,`k`.`title` FROM `cms_article_keywords` `a` LEFT JOIN `cms_keywords` `k` ON `k`.`id`=`a`.`keywords_id` WHERE `a`.`aid` = '3269' AND `k`.`status` = '1' LIMIT 4 [ RunTime:0.000821s ]
- SELECT `k`.`id`,`k`.`title` FROM `cms_article_keywords` `a` LEFT JOIN `cms_keywords` `k` ON `k`.`id`=`a`.`keywords_id` WHERE `a`.`aid` = '2248' AND `k`.`status` = '1' LIMIT 4 [ RunTime:0.000585s ]
- SELECT `k`.`id`,`k`.`title` FROM `cms_article_keywords` `a` LEFT JOIN `cms_keywords` `k` ON `k`.`id`=`a`.`keywords_id` WHERE `a`.`aid` = '47' AND `k`.`status` = '1' LIMIT 4 [ RunTime:0.000622s ]
- SELECT `k`.`id`,`k`.`title` FROM `cms_article_keywords` `a` LEFT JOIN `cms_keywords` `k` ON `k`.`id`=`a`.`keywords_id` WHERE `a`.`aid` = '964' AND `k`.`status` = '1' LIMIT 4 [ RunTime:0.000510s ]
- SELECT `k`.`id`,`k`.`title` FROM `cms_article_keywords` `a` LEFT JOIN `cms_keywords` `k` ON `k`.`id`=`a`.`keywords_id` WHERE `a`.`aid` = '2403' AND `k`.`status` = '1' LIMIT 4 [ RunTime:0.000636s ]
- SELECT `k`.`id`,`k`.`title` FROM `cms_article_keywords` `a` LEFT JOIN `cms_keywords` `k` ON `k`.`id`=`a`.`keywords_id` WHERE `a`.`aid` = '958' AND `k`.`status` = '1' LIMIT 4 [ RunTime:0.000508s ]
- SELECT `k`.`id`,`k`.`title` FROM `cms_article_keywords` `a` LEFT JOIN `cms_keywords` `k` ON `k`.`id`=`a`.`keywords_id` WHERE `a`.`aid` = '1349' AND `k`.`status` = '1' LIMIT 4 [ RunTime:0.000711s ]
- SELECT `k`.`id`,`k`.`title` FROM `cms_article_keywords` `a` LEFT JOIN `cms_keywords` `k` ON `k`.`id`=`a`.`keywords_id` WHERE `a`.`aid` = '2331' AND `k`.`status` = '1' LIMIT 4 [ RunTime:0.000498s ]
- SHOW FULL COLUMNS FROM `cms_user_log` [ RunTime:0.000931s ]
- INSERT INTO `cms_user_log` SET `uid` = 0 , `nickname` = '游客' , `type` = 'view' , `title` = '查看' , `content` = '游客在2025-09-14 14:21:01查看了怎么打好独立站的网站基础？要注意什么网站优化细节？文章详情' , `param_id` = 4094 , `param` = '[]' , `module` = 'home' , `controller` = 'article' , `function` = 'detail' , `ip` = '216.73.216.16' , `create_time` = 1757830861 [ RunTime:0.004568s ]
0.122861s
