独立站卖家可以选择哪些视频营销平台做推广?
发表于:2022-11-24 10:23:32浏览:26次TAG:
视频约占所有消费者互联网流量的80%,移动视频消费量更是以每年100%的速度增长,视频营销已经成为不少企业营销的重要渠道。在众多的外贸平台中,最需要做视频推广的就是自建站的卖家,这些卖家往往比较依赖于从别的平台做站外引流。
选择一个合适自身产品的视频营销平台,可以帮助我们的产品获得更多的曝光。现在让我们看看哪种平台可以做视频推广。
对外贸易视频营销平台1:YouTube
世界上最大的视频网站YouTube,世界上第二大搜索平台和第三大访问网站YouTube,每天有超过50亿的视频播放量,庞大的用户群保证了视频流量的来源。
而YouTube则具有更强的功能,能够和其他社交平台保持良好的联系,保证视频的传播。
外贸视频营销平台2:Facebook & Instagram
facebook和Instagram平台月活跃用户超过20亿,具有很强的社交能力和用户粘性,并引入了强大的视频功能,如360度视频、VR和AR技术等,为商家展示品牌故事提供了强有力的工具。录像作为Facebook和ins流行的媒体传播方式,已经成为社会营销的常用工具之一。
对外贸易视频营销平台3:Vine
目前,Vine是世界上增长最快的数字媒体内容网站之一,据数据显示,Vine每月将有超过1亿的视频观看量,以及8000个视频分享,这对于视频营销来说是一个很好的平台。
国际贸易视频营销平台4:推特
Twitter平台拥有2.3亿活跃用户,覆盖各行各业,最近,Twitter还与Vine进行了整合,允许用户将视频从vine直接转发到Twitter平台。
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